Putting together a producer profile for Social Vignerons is easy and fairly straight forward.
Simple genuine facts, wrapped up in a bit of cream and style, is what our readers like to read about you, the people that make our beverages and make us happy.
Note that a producer profile published on Social Vignerons as to be original (not published anywhere else on the web).
Yet, to make your life easier, here are a few guidelines on the type of information we ideally like to be covered when you submit a producer profile:
- Brief history
- Location: region, appellations, anything outstanding about the location of the property?
- Climate: overall climatology and how it affects wine growing, anything outstanding about the climate of or on the estate?
- Soils types found in the vineyards with summary of how it impacts the wines
- Vineyards and grape varieties: overall surface area, %age of each grape variety, link between grape varieties and terroirs (climate, soils, topography), if any
- Winery: facts and anything outstanding about the buildings and facilities: date of construction, architecture, production capacity, type of tanks/vats.
- Viticulture: facts and anything outstanding about the vine growing practices: plantings density, yield control, hand or machine harvesting, sustainable/organic/biodynamic, else.
- People: owner, winemaker, consultant and/or other key actors with essential facts about them
- Wines: overall production volume, what are the wines produced and how are the different ranges structured (varietals, appellations, first and second labels, price categories, reserves, single vineyards, etc.)
- Cellar door information if any: opening hours and features (restaurant, tours, museum, etc.)
Standard format for a featured producer profile is a ‘Magnum’ post format that includes the following (to be provided by suppliers):
- 750 to 1000 words
- 1 header image
- 2 content images
- 2 links to your website
But you can choose to go for an ‘Imperial’ post that will allow you to deliver our audience further information and showcase the following:
- Unlimited words
- Up to 5 images
- Up to 5 external links to your content
- Visual links to your social media accounts
- ‘Where to buy’ visual link
- Embedded video
To see an example of producer profile with associated wine reviews check out the ones we did with Spy Valley wines
Typical social media coverage for producer profiles includes:
- A tweet with image and comment on Twitter @SocialVignerons
- A post with image and comment on Facebook
- A post with image and comment on Google+
- Images pinned on Pinterest
Find out more information about how to get featured and the submission process on Guest and Featured Posts page.
If samples are submitted for review, the producer profile page will include a beautiful grid linking to each wine’s review.
Find out more about how to submit samples for review.
Producer profiles are featured within our wine knowledge section and on Featured Producer: Wine, Beers and spirit makers profiles