10 Most Factually Incorrect Clichés about Women & Wine
« Women have a much simpler approach to wine »
Ségolène Lefèvre in Les femmes et l’amour du vin – (Féret, 2009)
“Women have taken control of wine purchases »
Gérard Bertrand – Itw RadioFrance September, 20th 2015 – President of Gerard Bertrand Wines Group
If you thought you knew about the relationship between women and wine, forget everything you believed about it and start again from scratch.
Times have changed, and the perhaps-once-true old clichés that women only like sweet wines that men buy for them have long lived.
We’ve scrutinized and gathered the data from surveys and consumer statistics from many countries all the around the world and confronted them to the most common assumptions about women and wine.
The results are telling and gathered in the infographic below: the 10 Most Factually Incorrect Clichés about Women & Wine.
You can also find the detailed article with all stats and facts the below infographic is based on at Women and Wine? Let’s shrug off dusty clichés!
More details, stats, and facts about this topic at Women and Wine? Let’s shrug off dusty clichés!
Learn about the Feminalise Wine Competition
These infographics gathering statistics from many sources around the world was provided by the Feminalise World wine competition exclusively for Social Vignerons.
The Feminalise World Wine Competition based in Beaune, France is acknowledged as the biggest wine competition in the world where only women are judging wines from various styles, countries, and vintages.
It is acknowledged as the biggest wine competition in the world where only women are judging wines from various styles, countries, and vintages.
Learn more about it at Feminalise World Wine Competition – Wines Judged by Women
Infographic Data Sources: Vinexpo 2009/2011 Survey/IWSR/beverage dynamics/Vinsetsociété/MyVitibox/ Ipsos/BarondeRotschild/Credoc/LeFigaro/VinsRhone/US WineMarketCouncil/V&SNews/WMC ORC Segmentation Survey 2015/Adamswine handbook/OIV/OECD/ONIVINS/economiemagazine/ NielsenBevAlCategoryShoppingFundamentals2014/WMC FemaleWineDrinkerSurvey2015/